Fireside Chat
August 19, 2020

Fireside Chat: Making Sales Operation Strategic


The Fullcast team

Sales Operations is the critical cog that enables the execution of sales strategy. Yet, in a lot of instances Sales Operations does not get a seat at the table where strategy is defined and they end up managing the tactical execution divorced from strategy. In this fireside, Erin Bush discusses how she has navigated this at her past roles at Lean Data, Sales Loft , Pendo etc.

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