Tyler Simons had a great chat with Amy Lin about Team Selling and Territory Planning.
Here's the outline:
0:30 - Introductions
2:32 - How do you begin to develop a team selling model?
6:41 - How do you determine what roles you need?
11:36 - How do you align coverage of the various roles?
15:57 - How do you then connect the coverage model with the full buyer's journey from lead to renewal?
19:16 - What does a territory planning process with multiple roles look like?
22:00 - How do you decide whether to create separate GTM models for different roles or a single GTM plan?
28:18 - What is the main takeaway?