While there are many point solutions now available to facilitate the sales process, the reality is most companies can achieve much of what they want within their CRM today, given proper policy to sales process alignment. Understanding how to view technology adoption, and which categories of solutions will most help you, is key to successfully navigating the sales tech-stack overload. 

In this talk, Nancy Nardin, founder of Smart Selling Tools, leads a practical discussion on what Startups through late stage companies need from a Sales Tech stack. 

• What is the minimal requirements of a sales tech stack? 
• When should you invest in additional tools? 
• What is the hidden cost of a tech stack? 
• What can't your CRM do? 
• Top tools that every company should consider

‍