By ensuring that the GTM engine is always in sync with changes in the market.

Track productivity and performance
Of teams, individuals, territories, products, etc.
See Impact of What-if Scenarios at your fingertips
Review impact of alternate strategies, get insights into your market, where to deploy resources
Reduce Time to market (Agility)
Get reps productive immediately, minimize time going from strategy to execution, keep managers selling and not working through ops bottlenecks.
Leverage Codified Industry Best Practices
Turn on best practice implementations quickly without consultants in days not months


