ABOUT

fullcast.io

fullcast.io formed in 2017 to solve the challenges of aligning sales planning to operational execution in high-growth companies. Having led Sales Ops at both Salesforce and Microsoft, fullcast.io’s founders saw that much of the work Sales Ops teams do today could be automated, freeing time and resources.

fullcast.io’s platform links the sales planning process to automated CRM configure on a single software platform. Teams using fullcast.io benefit from operational agility, elimination of plan drift, and significant reduction in sales ops admin workload.

Today, the system is being used by hundreds of sales professionals in companies such as Zones, Okta, and Walkme for plan alignment and execution and is a trusted Sales Operations tool.

TEAM

Meet The Team

Trust and transparency are the core tenets that glue us together. We aspire to build long term relationships with our team, both employees and the customers. We believe listening to our customers helps us add value in defining our offering for our stakeholders. We are people who are passionate about our work, our families, and the mission of delivering world class Sales Operations support to every organization.

Manasi Arora

BUSINESS ANALYST

Manasi has a background in nonprofits and currently works on the engineering team as a Business Analyst. She graduated from UC Davis with a degree in Neurobiology and Psychology and joined the team in April 2019.

Bala Balabaskaran

CO-FOUNDER, CTO

Bala Balabaskaran serves as head of Product Development and is a co-founder of fullcast.io. Bala brings over 25 years experience in sales operations, information technology, and product development for companies like Salesforce, Microsoft and Hewlett Packard. Bala is passionate about solving complex sales operations challenges that drive measurable growth in companies.

Funda Erdin

BUSINESS PARTNER

Funda Erdin serves our customers during their digital transformation of sales operations. She has 20 + years of experience in implementing technology, process improvements, and product development for technology companies, including 11+ years at Salesforce. Funda is passionate about developing automation so people can spend time on what they are best at - being creative.

Shaun Fulmer

ACCOUNT EXECUTIVE

Shaun has over 10 years experience working in high growth organizations, building successful relationships with colleagues, partners, and customers. Shaun previously worked at SkillJar and Altus Alliance before joining fullcast.io in May 2018.

Bryan Goodson

GROWTH OPS BUSINESS PARTNER

Bryan brings over 10 years of business analysis and consultant experience. He spent the majority of his career at Salesforce working in various business capacities. He joined the fullcast.io team as a Growth Ops Business Partner in 2018.

Katherine Holt

MARKETING MANAGER

Katherine has a background in nonprofit development, with experience in event planning, database management, and major gift fundraising. She earned an MS in Marketing from the University of Bath. Katherine joined the team in 2018.

Patrick Joyce

DIRECTOR OF BUSINESS DEVELOPMENT

Patrick Joyce comes from a background in mathematics education and research. His more recent experience is in business development and growth, with a specialty in building solid relationships across the SaaS industry. Patrick works closely with executive leadership to build a strategy for achieving the company's sales goals.

Alex Newman

GROWTH OPS BUSINESS PARTNER

Alex has a background in sales operations consulting. He previously worked as a GTM Ops and Scale Principal Consultant for Radius Intelligence where he advised on planning and execution strategies. He joined the team as a business partner in 2018.

Tyler Simons

GROWTH OPS BUSINESS PARTNER

Tyler is a Growth Ops Business Partner at fullcast.io. His interdisciplinary background offers wide-ranging knowledge from policy-based approaches to sales operations, data driven decisions, customer success, revenue operations, and process optimization.

Dharmesh Singh

CO-FOUNDER, CEO

Dharmesh Singh serves as CEO and is a co-founder of fullcast.io. He brings over 25 years of experience in sales, operations and engineering, building and selling enterprise solutions. His background includes managing operations teams at both Salesforce and Microsoft where he developed his passion for molding ideas into action. Dharmesh is always itching to do more than the resources at his disposal.

Celvva Vetrivelu

VICE PRESIDENT, ENGINEERING

Celvva brings 14 years experience in development and running engineering teams in large and small organizations. Most recently, he ran the engineering team supporting the sales planning function at Salesforce. He previously worked at HP and Symantec.

OUR INVESTORS