Fullcast's lead routing software automatically routes leads, accounts, cases (and more) in alignment with your GTM PlanBook a Demo
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“What I really like about Fullcast is the eae of use and the simplicity of the platform, and the fact that it is integrated fully with Salesforce. We decided to use Fullcast for the full go-to-market process in terms of not just account assignments, not just the territory mapping, etc, but also the routing piece. It truly made my life easier and my team's life easier.
Christine Dorrion, Former VP Global Revenue Operations and Enablement at Degreed
With one end-to-end GTM system, you spend less time and money configuring point tools, and more on strategy.
Create routing policies based on a number of different attributes (including territory, skills, role, logged-in status, and more), or assign leads on a turn-based round robin basis.
Track holdouts in the context of your go-to-market segments to enforce "stay in your lane" policies, prevent turf wars between reps, and split sales opportunities when needed.
Build lead routing processes to align with your GTM plan and provide a seamless customer experience across the entire GTM lifecycle.
Lead routing is all about providing a great customer experience. Follow these tips to get any object to the right person at the right time.